Monica’s Gang features as group of six- and seven-year-olds, each with unique personalities, who have fun doing what all children like to do. At the heart of the plots is the etemal rivalry between boys and girls to be the leader of the gang. The combination of Monica, Jimmy Five, Maggy and Smudge results in all kinds of funny, lively, action filled stories. Monica is the undisputed star of the show. She is the bright, spirited, sometimes feisty, but totally lovable leader of the gang. With the strength of her trusty plush rabbit Samson, Monica defends both her friend and her position as leader.

Monica’s Gang is the top licensed property in Brazil, the characters appear on over 3,500 products from 100 industries. MSP creates all the artwork that appears on the products, promotional materials and TVCs.